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Survive And Thrive In A Recession - Strategy

As the sagging economy impacts small businesses, a panel discussion on surviving and thriving answers questions and suggests strategies in three business areas:  business strategies; marketing and sales; and finance. The movies are in Windows Media format; click the Play icon to start playback.

The panelist are: Sarah French, owner Blu Moon Café; Dale Nelson, owner of Nelson Land and Livestock; Dana Maness, banker, Anson Bank and Trust Co.; Tom Neal, Small Business Administration; Stu Bantit, NCC-C Small Business Technology Development Center; Herb Joyner, SCORE; Dennis Harlow, professor of Business, Wingate University; Vince Holloman, Small Business Center, South Piedmont Community College.  The panel moderator is Lois Crumpler, outreach coordinator, New Ventures Business Development, Inc.

If additional information is needed, contact Crumpler at 704-272-5457.

Questions addressed during this segment are:

Business Strategies

  • What advice can you offer a small business owner in this economy?
  • How can a business actually grow during an unstable economy?
  • What is the most effective way to expand your market?
  • How does someone find out about selling to city, county and state governmental agencies?
  • If travel is involved in a business, how can you minimize that expense?
  • What is strategic planning for a business?
  • How can strategic planning help a small business owner withstand drastic market changes such as those the past several months?
  • What are the elements of a good strategic plan?
  • Once a strategic plan is written, how do you make sure it’s implemented?
  • What are some of the most common mistakes you see businesses making in today’s market?
  • What changes should you make in your business based on the recent economic conditions?